News — Lifestyle

DENIM BOYS - "Monday Funday"

Posted by SEAN WHYTE

DENIM BOYS - "Monday Funday"

Catch up with the Denim Boys, Sean and Stevie, as they deal with a serious case of the "Mondays" in shop!

Denim Boys For Life

Posted by SEAN WHYTE

Denim Boys For Life

We're thrilled to announce the hilarious, new online series, "Denim Boys", being shot in-store here at Grey Hearts. A shop-life parody, based on the day-to-day of two "Denim Boys"; this series is created, shot and produced by the one and only "DTG". Click the link below to watch episode now!

GHD x BBABC Vancouver Pop-up

Posted by SEAN WHYTE

GHD x BBABC Vancouver Pop-up

Check out this sizzle vid from this summer's Grey Hearts Denim Pop-Up Shop in Vancouver's Bentall Centre. This opportunity was only possible with the support of the Black Business Association of British Columbia, and we look forward to more collaborations down the road.   Special 'Thanks' to all the brands and individuals who helped us make this two week pop-up both a reality and success.   Shout Out: The BBABC and Nerissa Allen IG @blackbusinessvancouver The Pool Riders IG @thepoolrider Search & Rescue Denim IG @searchandrescuedenim Hats By Howell IG @hatsbyhowell Salt + Sage IG @saltandsagejewelry Garnish Barware IG @garnishbarware...

Grey Hearts Denim Presents Summr Forevr "Unstitched" Episode 5 - 'Showtime'

Posted by SEAN WHYTE

Grey Hearts Denim Presents Summr Forevr "Unstitched" Episode 5 - 'Showtime'

The fifth and final episode of the Grey Hearts Denim "Summr Forevr" docuseries takes us behind the scenes day of, as the crew preps for showtime , models dress and ready for the runway... it's finally showtime!  How does the show go, does the collection slap, does the party deliver? Watch...   Artist in Residence Collaboration featuring Ben Arcega Debut Jacket Collection by "Denim Scratcher" Produced/Directed/Edited by Jordan Powers & Noah Dorsey for Mad Monarch   Models: Kache, Lex, Lyndall, Liam, Jimmy, May, Shae, Taylor, Kolton, Zoe, Kaya Models Kache & Lex appear courtesy of Deja Vu Model Management Music...

Grey Hearts Denim Presents Summr Forevr "Unstitched" Ep.4 - 'A Week Ago'

Posted by SEAN WHYTE

Grey Hearts Denim Presents Summr Forevr "Unstitched" Ep.4 - 'A Week Ago'

The fourth episode of the Grey Hearts Denim "Summr Forevr" docuseries takes us into the final week of prep before the show and collection drop.   Follow the team as they begin preparation and introduce us to their upcoming Pre-Fall Fashion Collection designed by John Paul Reyes.   Artist in Residence Collaboration featuring Ben Arcega Debut Jacket Collection by "Denim Scratcher" Produced/Directed/Edited by Jordan Powers & Noah Dorsey for Mad Monarch   Models: Kache, Lex, Lyndall, Liam, Jimmy, May, Shae, Taylor, Kolton Models Kache & Lex appear courtesy of Deja Vu Model Management Music by: Windmills, Jharv, Miggs the Chemist...

Grey Hearts Denim Presets Summr Forevr "Unstitched" Episode 3 - 'Scratch That'

Posted by SEAN WHYTE

Grey Hearts Denim Presets Summr Forevr "Unstitched" Episode 3 - 'Scratch That'

The third episode of Grey Hearts Denim "Summr Forevr" docuseries brings us into the world of Denim Scratching, as Baylan McGraw aka "Denim Scratcher" prepares for his debut capsule drop. Meanwhile, the Grey Hearts team leans on community support as timelines and logistics continue bogging down with covid restrictions and delays. Follow the team as they begin preparation and introduce us to their upcoming Pre-Fall Fashion Collection designed by John Paul Reyes. Artist in Residence Collaboration featuring Ben Arcega Debut Jacket Collection by "Denim Scratcher" Produced/Directed/Edited by Jordan Powers & Noah Dorsey for Mad Monarch Models: Kache, Lex, Lyndall Models...

New Year New Moves Same Team

Posted by SEAN WHYTE

New Year New Moves Same Team

First Episode in the new lifestyle podcast from the homies at Grey Hearts is officially dropped. Bi-weekly lifestyle discussions rooted in the fashion industry, entrepreneurship, social awareness, community love and relations.  Hosted by Sean Whyte & Paul Reyes Produced/Edited by Jordan Powers Filmed/Recorded in the Grey Hearts Workshop Watch first episode on YouTube  https://youtu.be/_LaevpCQThI Listen to Grey Hearts Podcast Episode 1.wav by Grey Hearts Podcast on #SoundCloud https://soundcloud.app.goo.gl/9cvRP

OKGN x GHD Aprons

Posted by SEAN WHYTE

OKGN x GHD Aprons

We can honestly say that supporting local and community-building is a way of life here in Kelowna - and the Okanagan in general - something that's become apparent since we opened our doors for business almost a year ago. From neighbouring businesses to local customers, the energy and support we've come to know and love is truly amazing; and no local business/brand exemplifies that progressive energy more so than Okangan Lifestyle. Their four letters and icons have become a staple in the region, representing a lifestyle focused on healthy activity and local appreciation. So as you can imagine, when our homies at...

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